[Read Part 1 here.] Hint: it’s not what you think. Recommending comes in two flavors. 1) Recommend = talk about. When you tell your friend about the butcher, you recommend him. When you tell your…

More than ever before, your recommendations matter. Once upon a time, you’d recommend the local butcher, and guess what, your friends would visit the local butcher. They wouldn’t visit because of your recommendation though. They’d…

This is the third post I’ve started today. I’ve struggled to finish because of a paradox. One of the most fulfilling experiences in life is inspiring a friend to be amazing. I love it. On…